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What do you make/sell on Etsy?
The main item I make is miniature shoes made from paper. They can be used as decorations, gift boxes, party favors, etc. I also make a few other paper goods but I am totally addicted to making my little shoes!
When did you start doing your craft?
I started making my little shoes around June 2010. My oldest son had just passed away from cancer and I really needed something to keep my hands and mind busy. I have always loved shoes to the extreme and when a friend suggested I should try making them, I was hooked. I love trying to make something completely different from what someone else has.
Who/What inspires you?
My main inspiration is my son Justin as well as my love to create. I love to challenge myself and see if I can create a certain shoe pattern or embellishment for the shoes that I haven’t done before.
Where do you create?
We converted a bedroom into a work studio for me. It is so wonderful to able to work from home. I can be available for my family when they need me and I get to create anytime I feel like it, even in the middle of the night!
What’s the biggest challenge of owning an online store?
I would say the biggest challenge for me is knowing all of the SEO ins and outs. Trying to take great pictures is always a challenge for me also. I want my pictures to look as close to my item as possible. I am constantly taking them over and over trying to get the best possible look.
How do you promote your Etsy store?
I have a facebook and twitter account that I use as my main source of promotion. I also have a blog but I must admit to not keeping up with it as I should.
What advise would you give to other Etsy store owners?
I think the best thing you can do for your shop is to keep it as full as you possibly can. I know the more items I have in mine, the more views and sales I have. Pictures are another big thing. Keep trying to get that really great picture and of course, relist to keep yourself visible.